Alaine BergounheAlaine Bergounhe
✦ a project by alaine
Pantry Play logo

Pantry Play

Your play-by-play for every recipe.

Pantry Play is the recipe platform I kept wishing existed—one that makes recipes easier to follow, organize, and actually cook from, without burying the good part under paragraphs of scrolling.

  • Founder
  • Concept
  • Brand direction
  • Product direction
  • No-code build
Visit Pantry Play ↗See how it works ↓
✦ the recipe map
pantryplay.io — recipe map
A Pantry Play Recipe Map showing ingredients down the left and colored action steps moving left to right
01 / THE IDEA

RECIPES SHOULD BE EASIER TO FOLLOW.

I used to keep all my recipes in Notion—no photos, no personality, just walls of text I had to decipher every time I cooked. Then I came across a recipe formula on X that laid everything out in a way that immediately clicked.

My first thought was: okay, this makes sense…but what if I made it cute, fun, and a little whimsical?

That spark became the Recipe Map, and Pantry Play grew from there—a playful place to follow, organize, and share the recipes you actually want to cook.

THE SPARK: A RECIPE FORMULA SHARED BY @JUANBUIS ON X ↗

02 / HOW IT WORKS

Less guessing. More playing.

01

See the whole plan

The Recipe Map brings ingredients, instructions, and timing together so you can understand the entire flow before you start cooking.

02

Take it stage by stage

Switch to “One stage at a time” when you want to focus on one part of the recipe instead of viewing the entire map.

03

Time it without leaving

Select a timed stage on the Recipe Map to see its details and start a built-in timer without leaving the recipe.

04

Keep it organized

Save, publish, arrange, and return to the recipes you actually want to cook.

pantryplay.io — home
The Pantry Play homepage showing recently added recipes
✦ one stage at a time
✦ built-in timer
03 / MY ROLE

I had the idea. Then I built the whole thing.

I created Pantry Play from the ground up—from the concept, name, brand world, and voice to the product structure, user experience, and launch. Using no-code and AI tools, I built the first live version in just four days, then tested, refined, and kept building until it felt useful, playful, and distinctly mine.

04 DAYS / IDEA → FIRST LIVE VERSION
  • 01
    Concept and positioning
  • 02
    Naming and brand direction
  • 03
    Product structure and user experience
  • 04
    Copy and creative direction
  • 05
    No-code development
  • 06
    Testing and launch planning
STATUS: LIVE + STILL COOKING

Pantry Play is live and continuing to evolve as people use it, cook from it, and tell me what they want next.

Ready to play with your food?

Explore the recipes, build your own kitchen, and see what's cooking inside Pantry Play.

Visit Pantry Play ↗